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TikTok World

Agency Project

In 2021 Wizardly was honored to be chosen as the UX/UI designer for the global launch of TikTok World – an online events platform where TikTok for Business held twelve consecutive online events for their worldwide community. We worked with a team of talented animators and developers to dream up an interactive platform and event experience.

Our Role

Engagement

The UI/UX Design Behind TikTok World

We worked alongside animators and developers to envision a dynamic, interactive platform experience that could scale globally. From designing the full user interface and navigation to mapping user flows for event attendees, our goal was to make the platform intuitive, immersive, and delightfully engaging.

Graphics package

Once UI/UX design wrapped on TikTok World, we stayed on to create launch event graphics for their launch event. After concepting and designing phases, we then translated each graphic into 21 different languages for the global campaigns.

Broadcast graphics

We also created broadcast graphics for the TikTok Business Team that were woven throughout the global event’s virtual sessions.

Our Role

We created an intuitive attendee experience for twelve live events. Then extended the design system into event branding, broadcast graphics, and multilingual assets to support a worldwide audience.

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