Brand Discovery
Start smart. Align your brand from day one.
The fastest projects start with clarity. Our brand discovery process helps biotech, tech, and life sciences teams align stakeholders, define priorities, and uncover what truly sets their brand apart. One focused sprint builds the foundation for faster timelines, stronger strategy, and creative that’s right the first time.
What’s Included
Workshops that set direction and speed
We facilitate structured brand discovery sessions that reveal what matters most, your story, audience, goals, and visual direction. These workshops align your leadership team around a shared vision so your brand, website, or campaign launches on time and on point.
What’s included
Discovery Workshops
Collaboration comes first. We host guided sessions with your leadership and key stakeholders to align around objectives, audience needs, and desired outcomes. These workshops uncover insights that inform everything to come, from creative direction to execution strategy, so we start smart, not just fast.
- Leadership + stakeholder collaboration
- Audience + goal alignment
- Early insight gathering
Scope Definition
Turning ideas into execution takes structure. We translate early concepts into clearly defined deliverables, timelines, and resource requirements. This step brings precision to your project plan, reducing scope drift and setting realistic expectations before design work begins.
- Clear deliverables + timelines
- Defined resource needs
- Prevents scope creep
Stakeholder Alignment
Projects move faster when everyone’s on the same page. We identify decision-makers, approval processes, and communication channels to prevent bottlenecks before they happen. The result? A smoother, more efficient workflow from kickoff to delivery.
- Decision-maker mapping
- Streamlined approvals
- Bottleneck prevention
Roadmap + Action Plan
Every project needs a clear path forward. We create a roadmap that connects brand discovery to execution, outlining priorities, milestones, and ownership. This plan gives your team confidence in what’s next, and accountability for how to get there.
- Strategy-to-execution roadmap
- Prioritized action steps
- Team accountability framework
“The team at Wizardly are true thought partners and collaborators, bringing fresh thinking and design ideas”
“Collaborating with Meg, Josh and Brittany of Wizardly was a true pleasure. Their openness to taking input and patience made it fun to collaborate.”
“From unique content and campaign concepts to eye-catching logos and design work, Wizardly helps us stand out with truly original marketing assets.”
“Awesome website design services – thorough, patient, and we got a great-looking, on-brand site.”
“This team helped us bring the site to life on a tight timeline without compromising quality. ”
Frequently Asked Questions
How long does a scope discovery take?
How long does a scope discovery take? Most brand discovery workshops take one to two weeks, depending on project complexity and team availability.
Is discovery required for every project?
Is discovery required for every project? Not always. For larger brand and web projects, it’s highly recommended. For smaller projects, we often scope directly.
Do you provide deliverables after discovery?
Do you provide deliverables after discovery? Absolutely. You’ll receive a documented summary with findings, priorities, and next steps, often used as the foundation for your creative brief or project plan.
