Off-camera question: “Does AI scare you as a creative director?”
AI taking over? Bring it on! It’s a tool, not a replacement. With AI, we’re back to being creators, not just operators. It’s freeing up time for client interactions, deeper research, and yes, even more creative options. It’s like having a super assistant who’s really good at the boring stuff.
No more endless social media graphics. Now, we can focus on what really matters – the big ideas, the human connections. So, AI, do your worst. I’m ready to partner with you! We’re ready to partner up and create some magic.
